Ellie Knebel brings a dynamic blend of experience and passion to her role as Associate Brand Manager at Rombauer Vineyards. Drawn to wine’s unique ability to bring people together, her marketing approach is rooted in storytelling, engagement, and creating memorable experiences.

In her role, Ellie supports cross-functional work through project management while bringing the brand to life for sales teams and customers through compelling communication, education, and brand messaging. Her goal is simple: that everyone she meets walks away feeling her genuine passion for Rombauer. “Introduced to Rombauer as a child I have loved this winery for nearly as long – and I bleed Rombauer Blue. I hope I leave every person I meet feeling a shared passion and excitement for the brand”, Ellie explains.

Ellie’s connection to Rombauer runs deep. A summer internship here during college sparked her love for the industry and a dream to return one day. She went on to build a strong foundation in sales and hospitality — first as an Off-Premise Sales Representative for the GALLO division at SGWS in Seattle, then as a Wine Ambassador on GALLO’s Trade Hospitality team, delivering luxury wine experiences and education across GALLO’s North Coast properties. She rejoined Rombauer in 2025.

Ellie holds a Bachelor of Arts in Business Administration and International Studies with a concentration in Marketing and a minor in French from the University of Oregon. She has since earned her WSET 2, CSW, CSS, and Introductory Sommelier Certification, with plans to pursue her Certified Sommelier. Outside of work, she enjoys reading, spending time outdoors, and sharing great bottles of wine with friends and family.